terça-feira, 24 de abril de 2012

Carros pinball

   

Campanha criada pela Ford Technology para promover o Active Park Assist, ajudando os motoristas de Paris a estacionarem seus carros.Muito legal esse vídeo, vale muito coferir.


                        


In Paris, people will do whatever it takes to fit into a parking space. We took this as an opportunity to promote Active Park Assist, a Ford Technology that helps even the worst drivers park their cars effortlessly.

We installed a giant pinball over a free parking space and programmed the bumpers of the front and rear cars to react as pinball bumpers. The more the drivers hit the bumpers, the higher their score.

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